Autodesk Products Online Only says Autodesk’s CEO Carl Bass

Below is a video of an interview of Autodesk CEO Carl Bass by Andrew Keen. At about 2 minutes into the video, Bass states that in 2 to 3 years, Autodesk Products will be Online Only –which, and I’m guessing here, likely means a ‘subscription only’ sales model. Most of the companies I know of update their software as infrequently as humanly possible to squeeze every last nickel out of what is a very expensive purchase in the case of most Autodesk Products. Please click the ‘Continue reading’ link below, take our poll on the issue, and sound off on the Autodesk Products Online Only sales tactic in the comments.

 

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Is There a Downside To Autodesk Subscription Advantage Packs?

For those of you not familiar, Autodesk has a program whereby those customers on subscription can download and install what amount to bits of future program functionality. This is all good  …….until you cancel your subscription. From there on in the Subscription Advantage becomes a disadvantage, and keeping your Inventor software running optimally will be problematic at best (see my article on who is the biggest Service Pack ass —Autodesk or Dassault ).

When the article linked above was written (May), Autodesk was storing the updates for Inventor with the Subscription Advantage Pack installed behind the subscription firewall —which meant that if your subscription lapsed, you could not apply any new service packs without abandoning the Subscription Advantage Pack.

In my case, Inventor’s Service Pack 1 came out before the economy forced me to shed my subscription, so I had that one installed —— but I could not apply the next two (as of this writing it is at SP3, and they sometimes go to SP4) without access to the special service packs behind the subscription firewall.

So, I resigned myself to the fact that I could not apply service packs beyond #1.  Installing the regular packs  would kill my iLogic installation, and that cannot happen.  Not that big of a deal, and I had long ago resigned to living with what I have……………. until last night.

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The Program Goes Down The Toilet

I generally push the program to the limits, and as such, get a fair amount of crashes……but last night was exceptional.  I had five in a row as I tried to use the “Make Components” command on a Layout part. I kept trying different things to see if I could narrow down what was causing the crash, and the program just kept on crashing. There was nothing really remarkable about the chain of events, except, that a toilet flashed onscreen just before the program disappeared each and every time.

The toilet in question is one that I modeled awhile back (a Kohler 3555), and it was  present in an assembly file located within the master assembly —-which  was open on a different tab.  But it was not opened by itself or in context of its parent assembly for at least a month. It was very strange (and pretty damn funny) that a toilet would flash onscreen just before the program went down the tubes.

This entire event took all of two minutes, and was of little importance beyond a good toilet story. It’s what happen next that that sparked my interest.

After each of the crashes, a CER (Customer Error Report) form popped up, and was dutifully sent to Autodesk to analyze. After 15 minutes or so, my inbox had five emails from Autodesk which amount to form letters telling me that there are service packs available that may or may not fix whatever problem I may or may not be having. Continue reading






Autodesk’s Punishes its Customers With New, Ill-Conceived Upgrade Policy

I was reading a post over on Deelip’s Blog about the ill-timed punitive upgrade scheme Autodesk has decided to foist upon their customers, and decided it was about time to post something on it. The post over at Deelip was titled How To Piss Off a Paying Customer? and is in response to a very angry comment posted regarding Deelip’s original post on the subject titled Autodesk’s New Upgrade Pricing Policy. My comment can be found here.

I myself found out about this new policy a bit early because my subscription ran out last fall, and my VAR sent me a copy of the new policy trying to convince me that it would be wise to pay the subscription fee before the nastyness kicks in. The new policy is as follows:
“Autodesk is introducing a new upgrade pricing model that will go into effect on March 16, 2010. After that date, all upgrades, from any release level, will cost 50% of the price of a new license. This is a departure from the way upgrades have always been priced – which has been based on the “coming from” release level. For example, after March 15, customers upgrading from AutoCAD 2008, 2009 (or 2010) will all pay the same price: 1/2 the cost of a new license of AutoCAD.”
I explained to them that I cannot renew my subscription at this time as I would need to forgo paying the mortgage or not feed my children this month in order to do so. They responded warmly with another form letter urging a renewal. How sensitive. I think the Direct TV AD below describes the corporate ‘thinking’ behind this type of ‘strategy’ quite well…

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